How Capuchin works

Manually refreshing dashboards, comparing to last year's spreadsheet, gut-feeling projections

Capuchin reads your current sales velocity and compares it against your own historical event patterns. Four windows drive the analysis: after the first week of sales (announcement momentum), mid-sales pacing, the three-week-out position, and final-week velocity. The opening window activates once enough data exists to read real momentum rather than noise. Each window tells a different story about where you're heading.

Hours spent interpreting data manually, relying on memory for what worked before, reactive decisions taken too late

Capuchin compares your current pacing against what's worked before for your events, then surfaces direct recommendations. You set the mode (Safe or Aggressive) and the objective (Profit or Attendance). It runs the numbers. You make the call.

Rebuilding the budget spreadsheet every Monday, manually updating ticket revenue lines, discovering mismatches too late to act

Capuchin's forecasts feed directly into your budget templates as starting variables — worst, average, and best case. Adjust manually where needed, save versions as your event develops, and always know where your numbers come from.

Ordering based on last time, over-ordering to be safe, discovering stock mismatches on the night

Hourly revenue forecasting across the full event window. Product mix breakdown. Peak hour identification. Staff implications. Output: a procurement recommendation you can act on before you place the order.

Manual A&R research, relying on agent recommendations, missing acts before prices rise

Discovery reports matched to your genre and audience profile. Trend signals showing what's gaining momentum in your market. The goal: book the right artist before the price reflects the demand.